50 years since

the 1974 lions tour

first test match


They are not just an iconic rugby team, they are one of the greatest teams in world sport, ever. And today marks a very special anniversary for The British & Irish Lions.

Fifty years ago today, the legendary unbeaten 1974 team started their tour of South Africa.

They remain, half a century later, revered in Lions history and folklore. In 22 matches, they won 21 and drew one – the last Test match of the series – to become known as the ‘Invincibles’.

A feat that has yet to be matched, this Lions vintage heralded a new dawn for the Lions and laid the foundations for what they are today. Led by the brilliant Willie John McBride, this epic achievement is still regarded as the best tour in rugby history.

It’s what makes the Lions unique, special and unmatched. We are celebrating this incredible achievement and looking forward to watching the next chapter unfold in Australia next year.

This is why so many fans make the pilgrimage – in honour of the crest, the red jersey and their place in history. Your place awaits.

The worlds greatest tour

Lions tour to Australia 2025

The British & Irish Lions will be back in 2025 and we cannot wait to make this the biggest and most successful tour yet. The only missing ingredient is you.

Australia will be the destination for the world’s greatest touring team and we want it to be a celebration on and off the field. Nothing makes a Lions Tour special like the fans. The iconic Sea of Red is unique in sport and we’d love you to be there with us under the Lions banner.

Our experiences put you, the fans, first. With a great range of options, durations, destinations, inclusions, incredible special events, safety and security, we have it covered so you don’t have to worry.

Lets make The Lions roar in 2025. Join us now.

Tour OAG


6 nights | 2 TEST

From £4,595 pp

Tour IAQ


9 nights | 3 TEST

From £5,595 pp

Tour JBH


17 nights | 2 TEST + 1

From £12,495 pp